Register for the Next Essential Message workshop: Getting the Clarity You Need For The Business You Want!

So many people asked us to offer this as a teleworkshop, so here it is!
An Essential Message Tele-Workshop

DITCH YOUR PITCH...

...and create a powerful positioning statement
that actually gets people interested!

Ditch Your Pitch Essential Message workshop

Any textbook will tell you what a positioning statement is and why you need it. In this Essential Message tele-workshop, I’ll show you how to create the most compelling Positioning Statement for you -- and then I’ll show you how to turn it into a powerful sales tool that you can easily and naturally use in any conversation!

Dear Independent Professional,

If you’re like most people in business, you already know that a positioning statement is an essential element in your sales and marketing toolbox. But having sat through other sales and marketing presentations, you might be worried that working on your positioning statement will be just another word-play exercise that won’t do anything to build sales.

"Your session was great. It gave us all a new way to think about our 'Essential Message' and the way we communicate with prospective clients - even those we meet in social settings. Thank you!"

The simple, proven fact is that a well-developed positioning statement enables you to focus your energy on the real business of getting sales. And when it’s applied properly to your website, sales material and networking conversations, your positioning statement becomes your most powerful ally in attracting the right customers, right away.

In this tele-workshop I’ll show you the few simple but dramatically powerful steps that most marketing textbooks leave out. Then I’ll show you how to turn your positioning statement into a powerful sales tool you can use in conversation so it sounds natural and engaging.

"It was great meeting you at the Ditch Your Pitch session, I probably took more out of your session than I did from the rest of the conference. Thanks again!”

This is not a boring, old seminar -- it's a fun, interactive forum where you get to you work on your business with a group of highly intelligent, independent professionals just like you!

You will learn:

The 5 core elements that every positioning statement should have (even if you already have a positioning statement, it’s almost guaranteed you’re missing one of them)
The mistake that almost all businesses make when using their positioning statement in their marketing materials (and how you can avoid it)
How to turn your positioning statement into a compelling conversation starter at networking events and in sales situations
And more!

You can continue to 'bumble along' in life and in business without a strong, compelling positioning statement, or you can finally get the clarity you need and the business you want...

What are you going to do?

If you're a coach, consultant, advisor, a professional salesperson or in any business where your involvement makes a big difference, then this workshop will make a big difference. You owe it to yourself to register for this workshop now. This is a fun and effective way to build your business!

Michel Neray Sincerely,

Michel Neray
Founder of The Essential Message

P.S. As soon as you register, I'll send you your handout which includes the complete 'Ditch Your Pitch' eLearning pdf, a $17.77 value! Register today!

P.P.S. Still not sure if this tele-workshop is right for you? Click here to send me an email and I promise to get back to you personally to discuss your situation with you.

IF YOU ARE A MEMBER OF THE BULL PEN, PLEASE LOG IN AND LINK TO 'NEXT WORKSHOP' IN THE BULL PEN AREA FOR SPECIAL PRICING.

NOTE: This call will be recorded and available for download by
registered participants after the call

If you'd like more information about this workshop or about any other service we offer, please don't hesitate to call and speak to someone in our office. We'll be glad to help you determine if our style of 'consoaching' is right for you. Call 416 534-4766.

>> Guarantee

If you complete your homework and participate fully in the exercises, and you still don't feel you got value out of the workshop, then we will gladly refund your money. (FYI -- so far, we're batting 1,000!)

Mini-FAQ

Q. What forms of payment can I use?
A. You may pay using any of the following payment options. All payments are processed through Worldpay, offering the highest levels of security and encryption available. For more information about our e-commerce partners, please feel free to link to our partners page.

Q. Why do you charge in US dollars even when the workshop is in Canada?
A. The Internet certainly makes some things easier, while it complicates matters in other ways. The shopping cart system that we use -- which is arguably the best in the world -- requires us to define a standard currency. Since a major part of our business comes from the U.S. it makes good business sense to select the U.S. dollar as our standard currency. As a result, we have to charge in U.S. dollars for all products and services which we offer online. That includes the workshops, Bull Pen memberships and the digital products.

Q. What are your refund and cancellation policies?
A. Our refund policy for each of our products and services is simple and designed to give you complete confidence and assurance. If you aren't completely satisfied with an eLearning product within a month of receiving it, we will gladly refund your money. For workshops, your registration fee is non-refundable, however, it is fully transferable: if you cannot make it for any reason, even at the last minute, you are free to invite someone else to take your place. Simply let us know so we can revise the registration list and prepare the appropriate name tag. What's more, our workshops have a 100% satisfaction guarantee: if you attend all the sessions in full and do your homework, and you don't believe you got value out of the workshop, just write a letter outlining your reasons and we will refund all your money. If you join the Bull Pen and decide -- for any reason -- that it is not right for you or not what you expected, you may cancel your membership any time. Simply notify themanager

and no further payments will be made. Yes, it's that simple.